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Ellen Paul

Writing for Impact and Influence - an AIBS online course

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The American Institute of Biological Sciences (AIBS) has heard a common refrain from faculty, scientists, government and private sector executives, and everyone in between: Scientists are losing the ability to communicate effectively in writing. The concern is less about how well a scientific manuscript is drafted and more about how routine business and public engagement information are communicated.
 
AIBS is responding by offering a professional development program designed to help biologists, including graduate students, hone their written communication skills to increase the impact and influence of their message.
 
Writing for Impact and Influence provides practical instruction and hands-on exercises to improve the participant’s general writing proficiency. The program provides participants with the skills and tools needed to compose scientific press releases, blog posts, emails, and memoranda. Each product-focused session has an assignment to be completed independently, with feedback from the instructor. The course is interactive, and participants are encouraged to ask questions and converse freely with the instructor and other participants.
 
 
--
Julie Palakovich Carr
Public Policy Manager
American Institute of Biological Sciences
1201 New York Avenue, NW
Suite 420
Washington, DC 20005
202-568-8117
www.aibs.org

 

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